
On April 26, KINGMAX held a press conference in Moscow entitled
¡§Memory Module & Flash Card Development into the Coming Generations¡¨.
The first KINGMAX press conference to be held in Moscow, this occasion
provided the local IT media with its first opportunity to meet with
KINGMAX face to face and for KINGMAX to promote its products in
the Russian market.
The world has closely watched Russia's development
since reforms, and KINGMAX will continue to support Russia's development
by expanding its operations in Russia and working to the fullest
to market its brand-name Memory Module & Flash Card products
via Russian sales channels.
Lawrence Chang, KINGMAX Semiconductor Inc. Vice
President for Marketing said, ¡§KINGMAX Group possesses top of the
line equipment and outstanding personnel, and our solid grasp of
current and future trends in the ICT industry enables KINGMAX to
stay ahead of the competition.¡¨
Soon after its establishment, KINGMAX broke through
the barrier that held back traditional memory makers, limiting them
to the downstream end of the supply chain. In an unprecedented move,
KINGMAX was the world's first memory module manufacturer to establish
its own packaging and testing facilities. By fully integrating all
of the core upstream and downstream technologies and production
processes, KINGMAX was able to direct all processes from upstream
wafer dicing to IC design, product development, and packaging and
testing.
Because of these advantages, KINGMAX is able to
consistently innovate and develop unique leading-edge patent technologies,
and also to maintain a firm grasp on quality control to ensure outstanding
quality of every KINGMAX memory product.
Eight years ago, KINGMAX began using the unique
TinyBGA and proprietary Die Stacked technologies in its memory products,
providing KINGMAX with direct advantages with the advent of the
DDR2 era. Thereafter, KINGMAX began working to develop lead-free
processing technologies to meet the demand for lead-free environmentally-friendly
production, and today continues to upgrade existing green processes
in line with global trends.
KINGMAX Digital Inc. Vice President for Marketing
Jack Liu said, ¡§KINGMAX Group is not satisfied with its past achievements
and thus constantly strives to excel.¡¨ In 2001, Kingmax Group established
a subsidiary, KINGMAX Digital Inc., focusing on Flash Card product
development and sales. Recognizing the important role that packaging
plays in digital storage cards, KINGMAX Digital developed its revolutionary
PIPTM (Product In Package) patented packaging technology for use
in digital storage cards.
The PIP technology is a unique, one-piece packaging
technology that provides increased durability for products that
are frequently inserted and removed, along with superior water-resistance,
pressure resistance and heat resistance. KINGMAX products with PIP?
technology quickly became the premier choice among consumers looking
for durable, high quality Flash memory products.
The KINGMAX Group constantly strives to improve
its competitiveness in the global market and provide customers with
the highest quality and most advanced technologies and products,
including memory module products (specialized modules for desktop
computers, notebook computers, workstations/servers) and digital
storage cards (SD, miniSD, MMC, MMCmobile, T-Flash, USB Drive).
PS. KINGMAX would like to thank the professional
media company ¡§Image Media¡¨ for their invaluable assistance in making
this press conference a success.
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