
Computer hardware technology is constantly being upgraded or replaced
because of the lightning speed of technological advances. The pace
of change is especially remarkable in motherboards, graphics cards
and processors -- but as the operating platforms advance so do requirements
for memory modules, as memory performance is closely tied to the
overall computation performance of the system. Even with the latest
and fastest hardware, if the memory is not able to keep up, bottlenecks
will occur during software operating processes. As the technology
advances, memory module manufacturers are well aware of the crucial
role memory plays in technology development. To accommodate continuing
hardware advances in the future, memory module manufacturers have
responded swiftly by releasing an all-new memory architecture: DDR2
memory.
DDR2 is a new generation memory technology standard
defined by JEDEC. One of the major differences between DDR1 and
DDR2 is the 4-bit Prefetch technology, which significantly increases
memory bandwidth to overcome computational bottlenecks. Memory makers
are now looking to release DDR2 specification products for the standard
PC market at 533MHz, 667MHz and even 800MHz bandwidth levels.
DDR2 has several advantages over DDR1: first, DDR2
includes 4-bit Prefetch, whereas DDR1 contained 2-bit Prefetch.
DDR2 has double the data transmission speed of DDR1, which provides
higher capacity to pre-read system command data and allows access
to more complete data transfer capacity. Second, DDR2 also includes
three new technologies: OCD, ODT and Post CAS. These technologies
vastly reduce memory bottlenecks for applications and data transfer.
Most importantly, DDR2 is far superior to DDR1
in its packaging format. BGA packaged chips have more space at the
bottom of the chip, allowing for the denser I/O requirements necessary
for DDR2 performance. Additionally, BGA packaging provides easier
chip assembly, improved electricity performance and reduced signal
latency to permit higher frequency operation and superior heat dispersion.
The application of BGA packaging brought about
a revolution in memory chip packaging. During the DDR1 era, UTT
(Untested) DRAM chips appeared throughout the DRAM industry. Upstream
DRAM IC manufacturers had difficulty preventing the appearance of
UTT chips, and this became a fact of life for the memory industry.
Many smaller downstream companies used traditional TSOP packaging
because of its lower cost and relied on mass produced, lower quality
UTT chips to produce RAM, which resulted in substandard products
for the consumer.
But as we entered the age of DDR2, speed and heat
dispersion requirements necessitated discussions between DRAM makers,
OEM PC makers and CPU giant Intel, which resulted in a decision
to use BGA packaging for next-generation DDR2 memory. BGA packaging
would allow DDR2 ICs to fully realize their performance potential.
This decision implied a major challenge for companies accustomed
to UTT manufacturing, as most of these suppliers were using TSOP
packaging and had no experience in producing or repairing BGA packaged
DRAM modules. As soon as a customer requested repair, the manufacturer
would lack the personnel and equipment to solve the problem. Therefore
they were unable to provide real quality products or services to
the consumer.
To understand the application of BGA packaging
in DDR2 manufacturing, we must first examine the memory manufacturing
process. The main steps of the process include: wafer dicing and
testing; packaging; chip testing; SMT; finished product testing;
and shipment. The most critical step in this process is the memory
IC production phase, in which the chip must undergo pre-processing,
post-processing, inspection, packaging and testing to qualify as
a ¡§good chip.¡¨ The pre-processing stage involves wafer dicing to
cut the wafer into small chips and basic EDS testing. The post-processing
stage involves I/O (input/output) assembly and securing. The inspection
process includes overall testing of the entire chip. Finally, chips
that have passed the inspection process are packaged into finished
memory chips. The finished chips are then tested once more to ensure
that the finished product meets strict performance, stability and
compatibility requirements.
In the DDR1 era, many small and medium-sized companies
bought packaged chips directly and used simple SMT processing to
make completed memory modules for sale on the open market. The majority
of these chips were UTT chips. But in the DDR2 era, this method
is no longer practicable due to the use of BGA packaging. Only companies
who can maintain upstream and midstream technologies are able to
maintain their competitive advantage. This fact also implies that
in the DDR2 era, only those companies with BGA packaging technology
can stand firmly in the future competition. Even companies who had
strong advantages in the DDR1 era cannot maintain those advantages
in the DDR2 era without the ability to invest more capital and human
resources to meet the changing market demands. In contrast, those
companies who have accumulated years of experience and technologies,
and who possess the core BGA packaging technologies, will gradually
receive broader market approval. Kingmax is one such company.
As a global leader in the memory industry, Kingmax
is the world's first memory manufacturer to possess its own advanced
packaging and testing equipment and complete vertical supply chain
integration. Therefore, after Kingmax purchases the wafers from
the original wafer fab, the entire memory manufacturing process
is completed in Kingmax's own independent packaging facilities.
Out of the many memory manufacturers in the industry today, only
Kingmax developed BGA packaging as early as seven years ago and
began successfully applying the technology in both its SDRAM and
DDR product lines. Kingmax used BGA packaging as early as the time
of SDRAM PC66/100, when the technology had previously been reserved
for higher-end semiconductor products such as CPUs. Kingmax's unique
patented technology¡XTinyBGA packaging¡Xis another remarkable achievement
that has been widely acclaimed throughout the industry. This wealth
of experience and its strong foundations in the technology allowed
Kingmax to fully master the challenges of BGA packaging and to become
a global leader in the DDR2 era.
Kingmax also possesses impressive strength in the
testing field. In the second quarter of this year, Kingmax invested
nearly US$10 million to purchase ADVANTEST T5593 testing equipment.
Very few other memory manufacturers have installed this high tech
testing machinery due to its high cost ¡V even specialized IC packaging
and testing suppliers can provide only limited testing capacity.
But as Kingmax sees itself as the leading manufacturer in the memory
industry, it is willing to invest heavily in R&D, testing and
production equipment. With the T5593, Kingmax is able to to screen
for memory chips that can reliably achieve up to 800MHz or higher
through rigorous testing, enabling mass production of the highest
quality DDRII-800 memory modules. For Kingmax, this means maintaining
full control of the initiative in the market and standing at the
forefront of the industry using its own technology advantages.
As DDR2 products continue to gain market popularity,
DDR1 is fast fading into history and the age of DDR2 is now upon
us. With the arrival of this new age, ¡§technology is king¡¨ is fast
becoming a hallmark slogan in the industry. Whoever possesses the
necessary technologies earliest enjoys first-mover advantage and
wields a formidable weapon for continued growth.
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